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Photo of Prarthana Prakash
Prarthana Prakash
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Prarthana Prakash was a Europe business reporter at Fortune.

LVMH heir Alexandre Arnault will join the board of top-end ski wear brand Moncler after the French giant struck a deal with its CEO
Retail
LVMH heir Alexandre Arnault will join the board of top-end ski wear brand Moncler after the French giant struck a deal with its CEO
By Prarthana PrakashMarch 28, 2025
Hermes store on Bond Street on 28th August 2024 in London
Success
Hermès is nearly 200 years old—but its relentless growth makes it ‘an old lady with startup issues,’ its artistic director says
By Prarthana PrakashMarch 28, 2025
How Next became the U.K.’s most successful clothing retailer with $1.3 billion in profit—outpacing a struggling industry with its savvy e-commerce play
Leadership
How Next became the U.K.’s most successful clothing retailer with $1.3 billion in profit—outpacing a struggling industry with its savvy e-commerce play
By Prarthana PrakashMarch 27, 2025
Debra Crew took over at Diageo's CEO in 2023.
Success
How Diageo CEO Debra Crew’s time in military intelligence shaped her leadership style at the Johnnie Walker and Guinness maker
By Prarthana PrakashMarch 26, 2025
Ana Botin
Magazine
Ana Botín runs a bank with more customers than JPMorgan Chase or Bank of America—and says her job takes the discipline of an Olympic athlete
By Prarthana PrakashMarch 26, 2025
French tech mogul Xavier Niel warns that Europe will be reduced to an ‘abandoned’ continent if it misses this crucial opportunity
Tech
French tech mogul Xavier Niel warns that Europe will be reduced to an ‘abandoned’ continent if it misses this crucial opportunity
By Prarthana PrakashMarch 26, 2025
From left: U.S. President Donald Trump, Vice President JD Vance, and Secretary of Defense Pete Hegseth.
Politics
Leaked texts show Trump administration’s dislike of Europe, bashing it as ‘pathetic’ and ‘freeloading’
By Prarthana PrakashMarch 25, 2025
L’Oréal CEO Nicolas Hieronimus.
Retail
L’Oréal and other beauty giants are pleading with the EU to exclude American cosmetics from its tariff war
By Prarthana PrakashMarch 24, 2025
person looking stressed at a desk
Health
Mental illness—and the ‘over-medicalization’ of it—has left more young Brits with ‘work-limiting health conditions’ than some of their older peers
By Prarthana PrakashMarch 21, 2025
people standing in covent garden
Finance
Norway’s sovereign wealth fund is buying a slice of Covent Garden for $739 million amid retail boom for the former fruit and veg market
By Prarthana PrakashMarch 20, 2025
Unilever hit ‘new levels of oppressiveness,’ Ben & Jerry’s claims as its CEO was sacked over social activism
Retail
Unilever hit ‘new levels of oppressiveness,’ Ben & Jerry’s claims as its CEO was sacked over social activism
By Prarthana PrakashMarch 19, 2025
Demna Gvasalia
Success
Kering’s shares tumble 10% as investors agonize over Gucci’s new artistic director. But the ‘iconoclast’ might be what the brand needs
By Prarthana PrakashMarch 14, 2025
U.S. President Donald Trump
Politics
Trump threatens 200% tariff on European wine and champagne a day after Europe slapped levies on American whiskey
By Prarthana PrakashMarch 13, 2025
Frédéric Arnault speaking on stage
Success
LVMH heir Frédéric Arnault will become CEO of the brand that popularized ‘quiet’ luxury. What could this mean for the French giant’s succession plan?
By Prarthana PrakashMarch 13, 2025
A shopper carrying Zara bags in California.
Retail
Zara parent Inditex’s shares plunge 8% after a slow start to the year with reluctant shoppers and market uncertainty
By Prarthana PrakashMarch 12, 2025
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