FORTUNE — As someone who came of age after the space race, I never fantasized about becoming an astronaut. Sure, space exploration was cool, but my interest was mostly limited to catching a bit of The Right Stuff while channel-surfing. So I wasn’t sure what to expect as I headed to Houston for the Apollo Leadership Experience, a three-day seminar that uses NASA’s mission to the moon as a case study in leadership. Facilitators from the Conference Board, a business membership and research group, explained that I, along with 16 executives from companies ranging from Boeing (BA) to PetSmart (PETM), would use the Johnson Space Center as a classroom for “experiential learning.” By discussing historic events and management lessons in the Mission Operations Control Room or in front of the Saturn V rocket, we would forge connections that we could then apply to our professional lives.
I was skeptical. But as Dick Richardson, our leadership expert, said, “There’s a little bit of space cadet in all of us.” You don’t have to be a nerd to feel awestruck by the huge technological strides made by this country, between Kitty Hawk in 1903 and Alan Shepard’s flight into space less than 60 years later.


